We build custom websites for med spas. Not templates.
Every clinic gets a site designed around its own treatments, providers and booking system, engineered to turn Instagram traffic into booked appointments. Flat $4,999. Live in 30 days. You own all of it.
15 minutes · no pitch deck · you leave with a plan whether or not you hire us
Why a med spa website is not a normal website
An agency that only builds for medical aesthetics: so we already know your business before the first call.
We don't take dental clients. We don't take restaurants. Working exclusively with med spas, plastic surgeons and aesthetic injectors means we've already solved the problems that make generalist agencies slow and expensive: HIPAA-safe tracking, EMR booking deep-links, before-and-after galleries with proper consent handling, and the compliance language your state board expects.
That specialisation is why we can deliver a genuinely custom site in 30 days for $4,999 — the medical architecture is already built and battle-tested. What we design from scratch for you is the part that should be yours: the brand, the treatment menu, the photography, the booking flow and the way your providers are presented.
Built for how med spa patients actually decide
Six systems that separate a website that looks nice from one that fills the calendar.
Custom Design, Not a Theme
We design your pages around your brand, your photography and your treatment mix — no purchased template, no other clinic running the same layout in the next city.
- Original layout and type system
- Your palette, your photography direction
- Treatment menu built from your real price list
- Provider pages that read like credentials, not bios
Zero-Liability HIPAA Architecture
Standard Meta and Google pixels on treatment pages can leak protected health information. We build tracking that keeps your medical licence out of the conversation.
- Meta Pixel and GA4 audit and removal
- Cookieless analytics (Plausible / Fathom)
- Zero third-party scripts on booking pages
- CCPA-compliant data handling
Native EMR & 1-Click Booking
Most of your traffic is a thumb on a phone coming off an Instagram link. We deep-link your booking system with the treatment pre-selected. Never an embedded widget.
- 11+ platforms including Boulevard, Jane, Vagaro, Zenoti
- Treatment-aware routing: direct book vs. consult
- In-site consult flow for high-ticket treatments
- SMS lead alert to your front desk in seconds
Found by AI Search (GEO & AEO)
Patients now ask ChatGPT and Google AI for "the best injector near me." We encode the clinical schema that lets those engines name your practice.
- Nested JSON-LD: MedicalBusiness, Physician, MedicalProcedure
- llms.txt for AI answer engines
- FAQ markup written for spoken questions
- Geo-targeted entity data per location
Before & After Conversion Vault
Patients buy outcomes, not syringes. We replace the Instagram grid with a filterable gallery that books the injector who did the work.
- Drag-to-compare sliders, keyboard accessible
- Filter by concern, treatment or provider
- Book that exact provider in one tap
- Consent and results-vary disclosures built in
Memberships & Financing
Memberships are 20–30% of med spa revenue and usually the worst page on the site. We build them like a pricing page that expects to convert.
- Tiered membership pages with honest maths
- Member vs. non-member pricing comparison
- Cherry, PatientFi and CareCredit calculators
- Package bundling with worked examples
Exactly how we build your website
Five stages, thirty days, one fixed price. You know at every point what is happening and what we need from you.
Strategy call and clinic audit
Fifteen minutes on a video call. We go through your treatment mix, your average ticket, which EMR you run, where your patients actually come from, and what your current site is failing to do. Before the call we run a free audit of your existing site and bring the findings with us.
- HIPAA pixel risk check on your live treatment pages
- Mobile booking path timed end to end
- Where you currently rank, and where AI engines cite competitors instead
Intake, content and brand direction
One structured intake form covers everything we need in a single pass, so there's no drip of emails asking for one more thing. We collect your treatment list with real prices, provider credentials, EMR and financing accounts, brand assets and photography.
- Treatment menu with pricing units: per unit, per syringe, per session
- Provider credentials, board certifications and portrait direction
- Photography: your own shoot, or we direct a licensed set to match
- Compliance details: legal entity, medical director, state board notice
Design. Mobile first, on a real staging URL
We design the homepage and the treatment menu at phone width before anything else, because that is where most of your patients will see it. You review on a live staging link on your own phone, not as a flat image in a PDF.
- Homepage, treatment menu and one full treatment page first
- Two rounds of revisions included at this stage
- Approved direction then rolls out across every remaining page
Build, integrate and write
The full site gets built out: every treatment page, the before-and-after vault, membership and financing pages, provider profiles, and the legal pages generated from your compliance details. We connect your booking system properly and write the medical copy for your review.
- EMR deep-links tested on a real phone, per treatment
- Consult flow wired to email and SMS, nothing stored in a database
- Clinical schema and llms.txt encoded into every page
- Copy written at plain reading level and sent to you for written approval
Audit, launch and handover
Before the domain switches we run the full audit and hand you the report. Then we go live, point the domain, verify search tools, and give you the keys to everything.
- Accessibility audit (WCAG 2.2 AA) as a PDF you can keep on file
- Performance and Core Web Vitals verified on throttled mobile
- Google Search Console and Business Profile connected
- Full source code in your own hosting account: no code hostage
- A short walkthrough video on editing your own content
How we compare
Med spa owners are smart operators. Here is the honest version.
| Feature / Capability | Template / DIY ($1K) | Health Agencies ($20K+) | MedSpaWebDesigns ($4,999) |
|---|---|---|---|
| Industry specialisation | ✕ Generalist | ⚠ Generic healthcare | ✓ 100% med spa |
| Design | ✕ Bought theme | ✓ Custom | ✓ Custom, mobile-first |
| HIPAA / CCPA handling | ✕ High risk | ⚠ Often overlooked | ✓ Audited and removed |
| AI search (GEO / AEO) | ✕ No | ✕ Traditional SEO only | ✓ Encoded in the build |
| EMR booking | ✕ External link | ⚠ Styled button | ✓ Deep-linked per treatment |
| Launch timeline | 1–2 weeks, then stalls | 4–6 months | ✓ 30 days |
| Pricing & ownership | Monthly, you rent it | $15K–$25K + retainer | ✓ Flat $4,999, you own it |
Nine visits and the site has paid for itself
Not a projection or a promise. Just your own numbers against the price.
One patient who stays with you covers the whole build, and then some.
Industry averages, not our claims: average spend per visit from Boulevard's 2026 med spa revenue analysis; lifetime value assumes a $650 ticket, four visits a year, three years. Your numbers will differ, and we will use yours on the call.
Built for California's micro-markets
Patients rarely drive more than fifteen minutes for injectables, so a site targeting "Los Angeles" as one word loses to a site that understands Beverly Hills, Newport Beach and La Jolla as separate markets. We architect the code and content around the exact affluent zip codes surrounding your clinic. With CCPA-specific compliance on top of federal HIPAA.
See the California Platform →One price. No retainer. No surprises.
Agencies quote $20,000 and six months, then bill you monthly to keep your own website. We don't work that way.
One-time · 30-day delivery · 100% asset ownership
- Complete custom website, designed for your clinic
- Every treatment page, priced and written
- HIPAA and CCPA audit plus remediation
- EMR booking integration and consult flow
- Before & after vault, membership and financing pages
- Clinical schema, llms.txt and local SEO setup
- Accessibility audit PDF and performance tuning
- 30 days of post-launch support
- Full source code in your own hosting account
Optional care plan afterwards at $250/month for hosting, compliance updates and priority support. Month to month, never required.
Questions owners ask on the first call
The medical architecture underneath — HIPAA-safe tracking, booking router, schema, accessibility, is built once and reused, which is exactly why it costs $4,999 instead of $20,000. The design, layout, copy, photography direction and treatment structure are built for your clinic. No two sites we ship look alike.
One 15-minute call, one intake form, and roughly two hours of review across the month. The intake covers your treatment list with prices, provider credentials, EMR account, brand assets and photography. The slowest projects are always the ones waiting on content, so we ask for it in a single structured pass rather than by email.
We'll tell you exactly what to shoot: the room, the hands, natural window light, no stock poses — and how to grade it. If a shoot isn't practical, we direct a licensed set that matches the brief so the site still reads as one coherent shoot rather than a stock grid.
Boulevard, Jane, Vagaro, Square Appointments, Zenoti, GlossGenius, Aesthetic Record and more — deep-linked with the treatment pre-selected, never embedded as an iframe. If you use something else, we add it for your build. If you have no booking software at all, our in-site consult flow becomes your booking system.
A standard Meta or Google pixel sitting on a treatment page can transmit information about what a specific person was looking at. On a medical site that can constitute protected health information, and it's the basis of the tracking-pixel suits currently hitting healthcare practices. We audit those scripts off your site and replace them with cookieless analytics that tell you what you actually need to know.
You own it outright on the day it launches. The source code sits in your own hosting account, in your name. There is no mandatory retainer and no situation where leaving us costs you your website.
Thirty days of support is included. After that, most clinics take the optional $250/month care plan for hosting, compliance updates and priority changes, but it is month to month and plenty of clients don't take it at all. The site keeps working either way.
Yes: we work with med spas across the US. California has a dedicated page because it's our largest market and has its own CCPA requirements on top of federal HIPAA, but the build and the price are the same wherever you are.
Open a real one on your phone
LUMEN Aesthetics is a complete build running live: fourteen routes, every treatment priced, a filterable results gallery, membership and financing pages, and booking wired end to end. It is a demonstration practice rather than a client, and the site says so on itself.
View the live demo → Opens in a new tab. Look at it on a phone, because that is where your patients will.Let's talk about your clinic
Fifteen minutes. We'll walk through what we'd build for you, in detail, and you'll get the audit of your current site whether or not you go ahead.
Flat $4,999 · 30-Day Launch · 100% Asset Ownership